As a satisfied user of Clockify’s free version, I believe adding a lifetime payment option would be valuable for both the platform and its users.
Here’s why:
The market is oversaturated with subscriptions. Customers are actively looking for lifetime options. Many are willing to pay more upfront to avoid monthly commitments.
Your tool is solid and reliable. You’ve proven that. Offer people who are ready to commit long-term a way to do so with a single payment.
Your competitors are stuck with traditional pricing models. Break away from that. There’s a growing market of users who seek out lifetime licenses.
The business case works: you get substantial upfront revenue, and customers get permanent access to premium features.